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LEADER 00000cam 2200409 a 4500
008 131028s2014 caua b 001 0 eng
020 9781440803765 (hard copy : alk. paper)
020 1440803765 (hard copy : alk. paper)
020 9781440803772 (ebook)
020 1440803773 (ebook)
024 8 10000419
050 00 HC79.E5|bW5655 2014
070 0 HC79.E5|bW565 2014
082 00 658.4/083|223
100 1 Wirtenberg, Jeana.
245 10 Building a culture for sustainability :|bpeople, planet,
and profits in a new green economy /|cJeana Wirtenberg ;
foreword by Andrew Winston.
260 Santa Barbara, Calif. :|bPraeger,|c2014.
300 xxi, 312 p. :|billustrations ;|c25 cm.
504 Includes bibliographical references and index.
505 0 Building bridges to a sustainable future: understanding
and creating a culture for sustainability -- Alcoa:
connecting people to communities -- Alcatel-lucent:
transforming communications for the twenty-first century -
- BASF: creating chemistry for a sustainable future --
Bureau Veritas: leading by example -- Church & Dwight:
product stewardship for sustainable prosperity --
Ingersoll Rand: integrating sustainability into the
heartbeat of the company -- Pfizer: growing leaders
through the global health fellows program -- Sanofi:
putting the patient first -- Wyndham Worldwide: Wyndham
green: one goal. one team. one earth -- People, planet,
and profits in a new green economy.
520 In their own words, leaders, managers, and employees from
nine global companies explain how they are turning their
visions into reality. Sustainability and human resources
expert Jeana Wirtenberg describes how these companies are
transforming challenges into opportunities by opening
their minds to the megatrends that will define the future.
The vast majority of today's CEOs consider sustainability
essential to their company's success, yet most do not know
how to embed it into their company and its culture. This
book guides firms of all types and sizes - from those
organizations just starting their journey to
sustainability, to those seeking to accelerate their
positive impact on people, reduce their negative
environmental impact, and improve their bottom line.
Wirtenberg shows readers how extraordinary results are
possible by engaging the hearts and minds of employees
throughout the organization.
650 0 Sustainability|vCase studies.
650 0 Social responsibility of business|vCase studies.
655 7 Case studies.|2fast|0(OCoLC)fst01423765.