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Author Fruge, August, 1909-2004.
Title A skeptic among scholars : August Fruge on university publishing / August Fruge.
Imprint Berkeley : University of California Press, 1993.

Author Fruge, August, 1909-2004.
Subject University of California Press -- History.
Fruge, August, 1909-2004.
University presses -- California -- Berkeley -- History -- 20th century.
Publishers and publishing -- California -- Berkeley -- Biography.
Description 1 online resource (xii, 365 pages) : illustrations
Note "A Centennial book"--Half title page.
Bibliography Note Includes bibliographical references and index.
Contents 1. Fin de Siecle: End and Beginning -- 2. Berkeley in the 1950s: The Place and How I Came to Be There -- 3. The University Press in the 1940s: Recto and Verso -- 4. An Unavoidable Conflict -- 5. How We Joined the Editorial Committee -- 6. A Kind of Metamorphosis -- 7. Where to Look for Books: Athens in Berkeley -- 8. Looking to the South: Many Americas -- 9. Looking West to the East: Pel and the Asian Books -- 10. Ishi, Don Juan, and the Anthropologists: A Tale of Two Best-Sellers -- 11. Hollywood and Berkeley: Getting into the Film Business -- 12. London, 1660 and 1960: The Coded Words of Sam Pepys -- 13. Nevada in the 1860s: Sam Clemens -- 14. In Any Language but English: Poetry at the Press -- 15. The Poetry-Hating Director -- 16. A Few Pounds of Lit Crit -- 17. Mega Biblion: Exposing the Press to Art History -- 18. The Book as Artifact: Design and Printing -- 19. Anybody Can Write a Book, but ... -- 20. The Bird That Was Overdue for Evolution: And Other Tales of the Financial Wars -- 21. Waiting for the God from the Machine -- 22. Earthquakes and Endings -- Addenda: Alternative Views -- I. God, Swahili, Bandicoots, and Euphoria / Hugh Kenner -- II. Publishing The Plan of St. Gall / James H. Clark.
Note Print version record.
Summary When August Fruge joined the University of California Press in 1944, it was part of the University's printing department, publishing a modest number of books a year, mainly monographs by UC faculty members. When he retired as director 32 years later, the Press had been transformed into one of the largest, most distinguished university presses in the country, publishing more than 150 books annually in fields ranging from ancient history to contemporary film criticism, by notable authors from all over the world. August Fruge's memoir provides an exciting intellectual and topical story of the building of this great press. Along the way, it recalls battles for independence from the University administration, the Press's distinctive early style of book design, and many of the authors and staff who helped shape the Press in its formative years.
ISBN 9780520914414 (electronic bk.)
0520914414 (electronic bk.)
0585081530 (electronic bk.)
9780585081533 (electronic bk.)
9780520077331 (alk. paper)
0520077334 (alk. paper)
9780520084261 (alk. paper)
0520084268 (alk. paper)
1306329728 (ebk)
9781306329729 (ebk)
0520077334 (alk. paper)
0520084268 (alk. paper)
OCLC # 44954107
Additional Format Print version: Fruge, August, 1909- Skeptic among scholars. Berkeley : University of California Press, 1993 0520077334 (DLC) 93013477 (OCoLC)27976291

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