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EBOOK
Author Bhatia, Puneet,
Title Fundamentals of Digital Marketing, 2/e / Bhatia, Puneet.
Imprint Pearson India, 2019.
Edition 2nd edition.

LOCATION CALL # STATUS MESSAGE
 OHIOLINK SAFARI EBOOKS    ONLINE  
View online
LOCATION CALL # STATUS MESSAGE
 OHIOLINK SAFARI EBOOKS    ONLINE  
View online
Author Bhatia, Puneet,
Alt Name Safari, an O'Reilly Media Company.
Description 1 online resource (512 pages)
90.00
Edition 2nd edition.
Summary Staying true to its former edition 'Fundamentals of digital marketing (second edition)' is an honest attempt to capture and showcase the evolving Indian landscape of digital marketing to an audience that had for long viewed this academic field from a non-Indian lens. This text will be of great interest to students, professors, readers, and entrepreneurs as it brings forth a pedagogical, framework-driven approach mostly lacking across academic and corporate circuits.
Note Copyright 2018 Pearson India Education Services Pvt. Ltd 2018
Issued By Made available through: Safari, an O'Reilly Media Company.
Note Online resource; Title from title page (viewed June 30, 2019).
ISBN 9789389552843
ISBN/ISSN 9789389552843
OCLC # 1125079128


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