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EBOOK
Author Bouchoux, Deborah E., 1950-
Title Protecting your company's intellectual property : a practical guide to trademarks, copyrights, patents & trade secrets / Deborah E. Bouchoux.
Imprint New York : AMACOM, 2001.

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Subject Intellectual property -- United States -- Popular works.
Description 1 online resource (ix, 262 pages)
Note Includes index.
Bibliography Note Includes bibliographical references (pages 245-249) and index.
Summary A company's most valuable assets may not be physical. This book shows how to protect them without fences or security guards! You can't touch it or feel it. Sometimes you can't even see it. Yet, intellectual property continues to soar in value, comprising an increasingly greater portion of a typical company's assets. In the age of instant global communication, understanding what intellectual property is, how to protect it, and how to enhance its value are prerequisites for corporate survival. Enter attorney Deborah E. Bouchoux and her informative book, Protecting Your Company's Intellectual Property. Packed with fascinating and illuminating examples, this book is a succinct, yet comprehensive discussion of the four key areas of intellectual property: trademarks, copyrights, patents, and trade secrets. In addition to defining these areas (for instance, did you know that customer lists and marketing plans are protectable trade secrets?), the book offers practical tools for protecting intellectual property, including: - Trademark and copyright application forms. - Sample employment agreements. - An Internet usage policy. - Tips on preventing unauthorized dissemination of information via the Web. - A guide for conducting an IP audit. - And much, much more.
Note Print version record.
ISBN 0814426115 (electronic bk.)
9780814426111 (electronic bk.)
9780814406014
0814406017
0814406017
Publisher # MWT11641474
OCLC # 48138690
Additional Format Print version: Bouchoux, Deborah E., 1950- Protecting your company's intellectual property. New York : AMACOM, 2001 0814406017 (DLC) 00052582 (OCoLC)45276577.