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Author Clarke, M. J. (Michael Jordan), 1979-
Title Transmedia television : new trends in network serial production / by M.J. Clarke.
Imprint New York, NY : The Continuum International Pub. Group Inc, 2012.

Author Clarke, M. J. (Michael Jordan), 1979-
Subject Television series -- United States.
Television -- Social aspects -- United States.
Convergence (Telecommunication)
Mass media.
Description 1 online resource
polychrome rdacc
Bibliography Note Includes bibliographical references and index.
Contents Introduction -- Tentpole TV: the comicbook -- tentpole TV: the tie-in novel -- Tentpole TV: the video game -- Tentpole TV: the mobisode -- Lost and mastermind narration -- 24 and tentpole spatiality -- Alias and reflexive uncertainty -- Conclusion.
Summary Faced with what many were calling a dying medium, US network television producers became much more aggressive in seeking out alternative business and artistic models in the beginning of this century. Most significantly, many of these producers turned to the emerging field of transmedia (ancillary texts in comicbooks, novels and new media) as a way to bolster and support television products. In this book, the author examines four such programs (24, Alias, Heroes and Lost) and investigates how transmedia was incorporated into both the work and the art of network television production. Split in.
Note Print version record.
ISBN 9781441144133 (electronic bk.)
1441144137 (electronic bk.)
9780415882927 (isbn gedrukte versie)
0415882923 (isbn gedrukte versie)
9781628928464 (online)
1628928468 (online)
OCLC # 821617873
Additional Format Print version: Clarke, M.J. (Michael Jordan), 1979- Transmedia television. New York, NY : The Continuum International Pub. Group Inc, 2012 9781441165527 (DLC) 2012020234 (OCoLC)777652923

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