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EBOOK
Conference International Conference on Creativity, Innovation and Entrepreneurship (2020 : Online)
Title Advances in creativity, innovation, entrepreneurship and communication of design : proceedings of the AHFE 2020 Virtual Conferences on Creativity, Innovation and Entrepreneurship, and Human Factors in Communication of Design, July 16-20, 2020, USA / Evangelos Markopoulos, Ravindra S. Goonetilleke, Amic G. Ho, Yan Luximon, editors.
Imprint Cham : Springer, 2020.

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Conference International Conference on Creativity, Innovation and Entrepreneurship (2020 : Online)
Series Advances in intelligent systems and computing, 2194-5357 ; volume 1218.
Advances in intelligent systems and computing ; 1218.
Subject Human engineering -- Congresses.
Engineering design -- Congresses.
Alt Name Markopoulos, Evangelos.
Goonetilleke, Ravindra S.
Ho, Amic G.
Luximon, Yan.
International Conference on Human Factors in Communication of Design (2020 : Online)
International Conference on Applied Human Factors and Ergonomics and the Affiliated Conferences (11th : 2020 : Online)
Description 1 online resource.
Note International conference proceedings.
Includes author index.
Summary This book brings together experts from different areas to show how creativity drives design and innovation to allow the integration of a wider spectrum of topics related to engineering design, industrial design and ergonomics in design. It presents theories and best practices demonstrating how creativity generates technological invention, and how this, combined with entrepreneurship, leads to business innovation. It also discusses strategies to teach creativity and entrepreneurial competencies. Moreover, the book discusses the role of human factors in understanding, communicating with and engaging users, reporting on innovative approaches, new typographies, visual elements and technologies applied to mobile and computer interfaces developments. It also discusses innovative strategies for design education and sustainable design. Based on the AHFE 2020 Virtual Conference on Creativity, Innovation and Entrepreneurship and on the AHFE 2020 Virtual Conference on Human Factors in Communication of Design, held on July 16-20, 2020, this book offers a fresh perspective and novel insights for human factors researchers, designers, communicators and innovators.
Contents Intro -- Advances in Human Factors and Ergonomics 2020 -- Preface -- Contents -- Creativity, Innovation and Entrepreneurship -- Democratizing Innovation. A Geo-Entrepreneurial Analysis and Approach Through the Company Democracy Model -- Abstract -- 1 Introduction -- 2 Innovation Brands -- 3 Geo-Entrepreneurship by Example -- 4 Geo-Entrepreneurship Criteria -- 5 Reverse Innovation -- 6 Democratizing Innovation -- 7 The Democratic Geo-Entrepreneurship Model (DeGeoEM) -- 8 DeGeoEM Dimension's Levels -- 9 Geo-Entrepreneurship Controlled Evolution -- 10 The Democratic Geo-Entrepreneurship Value
11 Conclusions -- References -- Balancing Innovation and Tangibility Using the Spiraled Agile Design Sprinting Approach -- Abstract -- 1 Introduction -- 2 Motivation -- 3 SPADES -- 3.1 Upfront Analysis -- 3.2 Spirals -- 3.3 Concluding Sequence -- 4 Application and Lessons Learned -- 5 Conclusion and Next Steps -- Acknowledgments -- References -- Social Entrepreneurship in Cross-Cultural Context: Multiple Value Creation -- Abstract -- 1 Introduction -- 2 Methodology Proposed -- 3 Research Model Design Proposed -- 3.1 Input -- 3.2 Transformation and Interaction -- 3.3 Output
4 Conclusions and Further Research -- Acknowledgments -- References -- Tool Development in Support of Story-Planning for Design Pitching -- Abstract -- 1 Introduction -- 2 Related Work -- 3 Introduction of the StoryPrea Toolkit -- 4 Results -- 5 Discussion -- 6 Conclusion -- Acknowledgments -- References -- Pink Ocean Strategy: Democratizing Business Knowledge for Social Growth and Innovation -- Abstract -- 1 Introduction -- 2 Innovation Evolution -- 3 Innovation Oceans. From the Red to the Blue, to the Green -- 4 Mind the Innovation Gap -- 5 Social Innovation Challenge
6 The Pink Ocean Strategy -- Thinking Beyond Profit -- 7 Pink Ocean Strategy Pathways -- 8 The Pink Ocean Strategy Processes -- 9 Implementing the Pink Ocean Strategy -- 10 Areas of Further Research -- 11 Conclusions -- References -- Analysis of the Cognitive Processes Underlying Discussions in Complex Problem Solving -- Abstract -- 1 Introduction -- 2 Literature Review -- 2.1 To Understand the Ability of Problem-Solving Regarding the Complexity -- 2.2 To Identify the Pattern of Memory and Knowledge Used in a Discussion -- 3 Methodology -- 3.1 Experimental Preparation
3.2 Questionnaire of Personal Relevancy -- 3.3 Questionnaire of Problem Complexity -- 3.4 Experimental Discussion: Problem-Solving Process -- 4 Results -- 4.1 Participant's Information -- 4.2 To Identify the Pattern of Memory and Knowledge Used in a Discussion -- 4.3 To Understand the Ability of Problem-Solving Regarding the Complexity -- 5 Discussion -- 6 Conclusion -- References -- Virtual Reality (VR) Safety Education for Ship Engine Training on Maintenance and Safety (ShipSEVR) -- Abstract -- 1 Introduction -- 2 On-Ship Safety Training -- 3 Futuristic Technologies on Ship Safety Training
ISBN 9783030516260 (electronic bk.)
3030516261 (electronic bk.)
3030516253
9783030516253
ISBN/ISSN 10.1007/978-3-030-51
OCLC # 1164489373
Additional Format Original 3030516253 9783030516253 (OCoLC)1155566751.



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