Return to home page
Searching: Muskingum library catalog
Some OPAL libraries remain closed or are operating at reduced service levels. Materials from those libraries may not be requestable; requested items may take longer to arrive. Note that pickup procedures may differ between libraries. Please contact your library for new procedures, specific requests, or other assistance.
  Previous Record Previous Item Next Item Next Record
  Reviews, Summaries, etc...
EBOOK
Author Potts, Kevin (Kevin R.)
Title Web design and marketing solutions for business websites / Kevin Potts.
Imprint Berkeley, CA : Friends of Ed ; New York : Distributed to the Book trade worldwide by Springer-Verlag New York, 2007.

LOCATION CALL # STATUS MESSAGE
 OHIOLINK SPRINGER EBOOKS    ONLINE  
View online
LOCATION CALL # STATUS MESSAGE
 OHIOLINK SPRINGER EBOOKS    ONLINE  
View online
Author Potts, Kevin (Kevin R.)
Subject Web sites -- Design.
Internet marketing.
Description 1 online resource (xxii, 390 pages) : illustrations
polychrome rdacc
Bibliography Note Includes bibliographical references (pages 370-374) and index.
Summary Provides information on designing and implmenting a successful business Web site, covering such topics as content, accessibility, navigation design, blogging, customer support, search engine optimization, and marketing.
Contents Overview -- Content -- Accessibility -- Architecture and Navigation -- The Homepage -- The about Section -- Products and Services -- Independent Validation -- The Corporate Blog -- Customer Support -- Contingency Planning -- Legalese -- Search Engine Optimization -- Outbound Marketing -- Online Advertising.
Note Print version record.
ISBN 9781430202622
1430202629
1590598393
9781590598399
OCLC # 261224662
Additional Format Print version: Potts, Kevin (Kevin R.). Web design and marketing solutions for business websites. Berkeley, CA : Friends of Ed ; New York : Distributed to the Book trade worldwide by Springer-Verlag New York, 2007 9781590598399 1590598393 (OCoLC)148822296


If you experience difficulty accessing or navigating this content, please contact the OPAL Support Team