| Author |
Ducheneaut, Nic,
|
| Alt Name |
Yee, Nicholas,
|
|
Safari, an O'Reilly Media Company.
|
| Description |
1 online resource (1 video file, approximately 40 min.) |
| Edition |
1st edition. |
| Summary |
Virtual worlds are a goldmine of untapped insights, even for predicting physical behaviors. Not only will we share PARC findings and methods developed to extract key data from online games, but more importantly, we'll discuss how social scientists converted and processed raw behavioral metrics into meaningful psychological variables that can be applied to a broad spectrum of business applications. |
| Reproduction |
Electronic reproduction. Boston, MA : Safari. Available via World Wide Web. |
| System Details |
Mode of access: World Wide Web. |
| Note |
Copyright O'Reilly Media, Inc. |
| Issued By |
Made available through: Safari, an O'Reilly Media Company. |
| Note |
Online resource; Title from title screen (viewed March 10, 2011) |
| ISBN |
9781449306359 |
| ISBN/ISSN |
9781449306359 |
| OCLC # |
1153565564 |
|
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