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Author Laugesen, Amanda,
Title Taking Books to the World : American Publishers and the Cultural Cold War / Amanda Laugesen.
Imprint Boston : University of Massachusetts Press, [2017]

Author Laugesen, Amanda,
Subject Franklin Book Programs -- History.
Cold War.
Cultural diplomacy -- United States -- History -- 20th century.
Books and reading -- History -- 20th century.
Translations -- Publishing -- History -- 20 century.
Publishers and publishing -- History -- 20th century.
Book industries and trade -- United States -- History -- 20th century.
Description 1 online resource (1 volume)
Bibliography Note Includes bibliographical references and index.
Contents Books for a new war -- Book diplomacy in the Middle East -- A world of books, an empire of books -- Book work as modernization -- Book modernization in Africa and Latin America -- The decline and end of Franklin Book Programs.
Note Print version record.
Summary Franklin Publications, or Franklin Book Programs, was started in 1953 as a form of cultural diplomacy. Until it folded in the 1970s, Franklin translated, printed, and distributed American books around the world, with offices in Egypt, Indonesia, Iran, Nigeria, Afghanistan, and Pakistan. Although it was a private firm, Franklin received funding from the United States Information Agency. This was an ambitious and idealistic postwar effort that ultimately became the victim of shifting politics. In Taking Books to the World, Amanda Laugesen tells the story of this purposeful enterprise, demonstrating the mix of goodwill and political drive behind its efforts to create modern book industries in developing countries. Examining the project through a clarifying lens, she reveals the ways Franklin's work aligned with cultural currents, exposing the imperial beliefs, charitable hopes, and intellectual reasoning behind this global experiment. -- Provided by publisher.
ISBN 9781613765463 (electronic bk.)
1613765460 (electronic bk.)
9781625343086 (hardcover)
9781625343093 (pbk.)
OCLC # 1012282415
Additional Format Print version: Laugesen, Amanda. Taking Books to the World. Boston : University of Massachusetts Press, [2017] (DLC) 2017017178

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