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EBOOK
Author Hutchins, Spencer,
Title Lehman Brothers research : an analyst decides that the market overreacted to Merck's Vioxx woes / Spencer Hutchins.
Imprint [London] : SAGE, 2016.

LOCATION CALL # STATUS MESSAGE
 OHIOLINK SAGE BUSINESS CASES    ONLINE  
View online
LOCATION CALL # STATUS MESSAGE
 OHIOLINK SAGE BUSINESS CASES    ONLINE  
View online
Author Hutchins, Spencer,
Series SAGE knowledge. Cases
SAGE knowledge. Cases.
Subject Merck & Co.
Investment analysis -- Case studies.
Stocks -- Prices -- Case studies.
Description 1 online resource : illustrations (black and white, and colour).
Note Originally Published in: Hutchins, S. (2006). Lehman Brothers Research: An Analyst Decides that the Market Overreacted to Merck's Vioxx Woes. 06-014. New Haven, CT: Yale School of Management, Yale University.
Summary In September 2004, Merck announced a voluntary withdrawal of Vioxx, one of its top earning drugs, after a new study suggested that it increased the risk of heart attacks. In only a few days, Merck's share price collapsed, and nearly $25 billion in shareholder wealth was erased. This case examines the market reaction to Merck's product recall.
Note Online resource; title from home page (viewed on May 3, 2016).
ISBN 9781473974418 (electronic bk.)
1473974410 (electronic bk.)
1473974410
OCLC # 1102312088
Additional Format Print version: Hutchins, Spencer. Lehman Brothers research. [London] : SAGE, 2016 1473974410 9781473974418 (OCoLC)1017711554



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