Return to home page
Searching: Muskingum library catalog
In response to the COVID-19 outbreak, statewide lending via OhioLINK and SearchOhio has been suspended. OPAL member libraries have closed or are operating at reduced service levels. Please contact your library with specific lending requests or if you need assistance.
  Previous Record Previous Item Next Item Next Record
  Reviews, Summaries, etc...
EBOOK
Author McNeilly, Mark.
Title Sun Tzu and the art of business : six strategic principles for managers / Mark R. McNeilly.
Imprint New York : Oxford University Press, 2012.
Edition Revised edition.

Author McNeilly, Mark.
Subject Sunzi, active 6th century B.C.
Strategic planning.
Description 1 online resource (x, 330 pages) : illustrations
polychrome rdacc http://rdaregistry.info/termList/RDAColourContent/1003
Edition Revised edition.
Bibliography Note Includes bibliographical references and index.
Contents Win all without fighting: capturing your market without destroying it -- Avoid strength, attack weakness: striking where they least expect it -- Deception and foreknowledge: maximizing the power of market information -- Speed and preparation: moving swiftly to overcome your competitors -- Shape your opponent: employing strategy to master the competition -- Character-based leadership: providing effective leadership in turbulent times -- Putting the art of business into practice.
Note Print version record.
ISBN 9780199921355 (electronic bk.)
0199921350 (electronic bk.)
0199782911 (pbk. ; alk. paper)
9780199782918 (pbk. ; alk. paper)
9780199782918 (pbk. alk. paper)
ISBN/ISSN 9786613428127
OCLC # 774293827
Additional Format Print version: McNeilly, Mark. Sun Tzu and the art of business. Rev. ed. New York : Oxford University Press, ©2012 9780199782918 (DLC) 2011003683 (OCoLC)699010188


If you experience difficulty accessing or navigating this content, please contact the OPAL Support Team