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EBOOK
Conference International Conference on Digital Economy (3rd : 2018 : Brest, France)
Title Digital economy : emerging technologies and business innovation : third International Conference, ICDEc 2018, Brest, France, May 3-5, 2018, Proceedings / Mohamed Anis Bach Tobji, Rim Jallouli, Yamen Koubaa, Anton Nijholt (eds.).
Imprint Cham, Switzerland : Springer, 2018.

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LOCATION CALL # STATUS MESSAGE
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Conference International Conference on Digital Economy (3rd : 2018 : Brest, France)
Series Lecture notes in business information processing, 1865-1348 ; 325
Lecture notes in business information processing ; 325. 1865-1348
Subject Electronic commerce -- Technological innovations -- Congresses.
Business enterprises -- Data processing -- Technological innovations -- Congresses.
Cloud computing -- Congresses.
Big data -- Congresses.
Mobile communication systems -- Congresses.
Alt Name Bach Tobji, Mohamed Anis,
Jallouli, Rim,
Koubaa, Yamen,
Nijholt, Anton, 1946-
Add Title ICDEc 2018
Description 1 online resource (xiv, 197 pages) : illustrations.
polychrome rdacc
Note International conference proceedings.
Includes author index.
Contents Digital Marketing -- The Role of Content Marketing Strategies in Traffic Generation: A Conceptual Model Development -- Exploring Readers' Perception of Professional Blogs -- Co-design and Chronic Regulatory Focus: a Cross-Cultural Study and Suggestions for Future e-Marketing Practices -- The Practices of Nonprofit Organizations in the New Age of Social Media: A Qualitative Study of Donors' Receptiveness -- E-Banking and competitive intelligence -- The Likelihood of Financial Inclusion in e-Banking: a BiProbit Sample-Selection Modeling Approach -- Banking Development, Governance and Innovation -- Competitive Intelligence in the Start-Up Companies Belonging to the ICT Sector in Tunisia -- Information System Technologies -- Lightweight Cryptography for Resource-Constrained Devices: A Comparative Study and Rectangle Cryptanalysis -- An Improved CNN Steganalysis Architecture Based on Catalyst Kernels" and Transfer Learning -- DAPER Joint Learning from Partially Structured Graph Databases -- An Adverse Drug Events Ontology Population from Text using a Multi-Class SVM based Approach -- E-Learning, E-Government and E-health -- E-Learning Effectiveness: a Survey in Two Tunisian Higher Education Establishments Using an Educational Platform -- Determinants of E-Learning Effectiveness: The Case of Tunisian Virtual School of Post Office -- E-Government and Social Media in Tunisia: An Empirical Analysis -- Social Marketing in Tunisian Public Health: Case of Sahtek.
Summary This book constitutes the refereed proceedings of the Third International Conference on Digital Economy, ICDEc 2018, held in Brest, France in May 2018. The conference was founded in 2016 to discuss innovative research and projects related to the support role of Information System Technologies in the digital transformation process, business innovation and e-commerce. The 15 papers presented in this volume were carefully reviewed and selected from 41 submissions. The theme of ICDEc 2018 was "Digital Economy: Emerging Technologies and Business Innovation". The papers were organized in topical sections named: digital marketing; e-banking and competitive intelligence; information system technologies; and e-learning, e-government and e-health.
Note Online resource; title from PDF title page (SpringerLink, viewed July 27, 2018).
ISBN 9783319977492 (electronic bk.)
3319977490 (electronic bk.)
9783319977485 (print)
3319977482
ISBN/ISSN 10.1007/978-3-319-97749-2
OCLC # 1046084914
Additional Format Original 3319977482 9783319977485 (OCoLC)1042408008


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