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EBOOK
Author Whisler, Timothy R.
Title The British motor industry, 1945-1994 : a case study in industrial decline / Timothy R. Whisler.
Imprint Oxford [England] ; New York : Oxford University Press, 1999.

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Subject Automobile industry and trade -- Great Britain -- History.
Description 1 online resource (xii, 428 pages)
Bibliography Note Includes bibliographical references (pages 414-419) and index.
Contents Reconversion : confirming the inter-war course, 1954-1950 -- Corporate structure and management strategy: decision-making and path dependence, 1945-1968 -- British Leyland and Chrysler UK: lock-in, path overlap, and dysfunction, 1968-1977 -- The final stage in the indigenous development path: British Leyland under Edwardes, 1977-1979 -- Design and development: the practical men and the myth of engineering excellence -- British production methods: the evolution of flexibility and the failure of Fordism -- Distribution structures: dealers, agents, and self-interest -- Domestic and export markets: demand, differentiation and product charactericstics -- Product quality and reliability: the silver British lemon -- U-turn, new path or market failure? Transforming BL into Rover, 1979-1994.
Summary Why are there now no major car manufacturers in Britain? Timothy Whisler considers this and the surrounding issues, making valuable comparisons with overseas manufacturers operating both in the UK and abroad. This book covers the issues of product development, quality, design, and range.
Note Print version record.
ISBN 019168483X (ebook)
9780191684838 (ebook)
0198290748 (Cloth)
9780198290742
OCLC # 232311761
Additional Format Print version: Whisler, Timothy R. British motor industry, 1945-1994. Oxford [England] ; New York : Oxford University Press, 1999 (DLC) 98051399