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LEADER 00000cam  2200529Ki 4500 
001    881469517 
003    OCoLC 
005    20190426083958.4 
006    m     o  d         
007    cr cnu---unuuu 
008    140618s2014    nyu     ob    001 0 eng d 
019    883141292 
020    9780071825276|q(electronic bk.) 
020    0071825274|q(electronic bk.) 
020    0071825274|q(e-ISBN) 
020    |z9780071825467 
020    |z0071825460 
035    (OCoLC)881469517|z(OCoLC)883141292 
037    87EC7EAA-47B1-4E11-BB8C-0AB83494C0D1|bOverDrive, Inc.
       |nhttp://www.overdrive.com 
040    TEFOD|beng|erda|epn|cTEFOD|dUMI|dDEBBG|dYDXCP|dTEFOD
       |dOCLCQ|dOCLCF|dTOH 
049    MAIN 
050  4 HD62.6|b.M36757 2014eb 
082 04 658.15224|bM3177m 2014|222 
100 1  Mansfield, Heather.|0http://id.loc.gov/authorities/names/
       n2011025160 
245 10 Mobile for good :|ba how-to fundraising guide for 
       nonprofits /|cHeather Mansfield. 
264  1 New York :|bMcGraw-Hill Education,|c[2014] 
300    1 online resource (ix, 244 pages) 
336    text|btxt|2rdacontent 
337    computer|bc|2rdamedia 
338    online resource|bcr|2rdacarrier 
340    |gpolychrome|2rdacc|0http://rdaregistry.info/termList/
       RDAColourContent/1003 
347    text file|2rdaft|0http://rdaregistry.info/termList/
       fileType/1002 
504    Includes bibliographical references and index. 
505 0  pt. 1: Create and implement a mobile and social 
       fundraising strategy: Nonprofit technology and fundraising
       -- Get organized -- Websites -- Email communications -- 
       Online fundraising -- Mobile fundraising -- pt. 2: Create 
       and maintain a mobile and social media content strategy: 
       Multichannel communications and fundraising -- Content 
       creation and integration -- pt. 3: Using mobile and social
       networks to distribute content: Facebook -- Twitter -- 
       Google+ -- Linkedin -- YouTube -- Pinterest, Instagram, 
       and Tumblr -- pt. 4: Mobile and social media campaigns for
       the advanced nonprofit: Real-time communications and 
       fundraising -- New media managers. 
588 0  Print version record. 
650  0 Nonprofit organizations|xMarketing.|0http://id.loc.gov/
       authorities/subjects/sh85032987 
650  0 Nonprofit organizations|0http://id.loc.gov/authorities/
       subjects/sh85032985|xInternet marketing.|0http://
       id.loc.gov/authorities/subjects/sh2005004726 
650  0 Fund raising.|0http://id.loc.gov/authorities/subjects/
       sh85052363 
650  0 Social marketing.|0http://id.loc.gov/authorities/subjects/
       sh89002650 
655  0 Electronic books. 
655  4 Electronic books. 
776 08 |iPrint version:|aMansfield, Heather.|tMobile for good
       |z9780071825467|w(DLC)  2013041725|w(OCoLC)857402124 
990    ProQuest Safari|bO'Reilly Safari Learning Platform: 
       Academic edition|c2019-04-26|yAdded to collection 
       ProQuest.ormac|5OH1 
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