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EBOOK
Author Hansen, Kathleen A.
Title Information strategies for communicators / Kathleen A. Hansen and Nora Paul.
Imprint Minneapolis, MN : University of Minnesota Libraries Publishing, 2004-
Minneapolis : Open Textbook Library.
2004-

LOCATION CALL # STATUS MESSAGE
 OHIOLINK OPEN TEXBOOK LIBRARY    ONLINE  
View online
Series Open textbook library.
Open Textbook Library.
Subject Mass media -- Research -- Methodology.
Mass media -- Study and teaching.
Communication -- Research -- Methodology.
Communication -- Study and teaching.
Alt Name Paul, Nora.
Add Title Behind the message : information strategies for communicators, 2004
LOCATION CALL # STATUS MESSAGE
 OHIOLINK OPEN TEXBOOK LIBRARY    ONLINE  
View online
Series Open textbook library.
Open Textbook Library.
Subject Mass media -- Research -- Methodology.
Mass media -- Study and teaching.
Communication -- Research -- Methodology.
Communication -- Study and teaching.
Alt Name Paul, Nora.
Add Title Behind the message : information strategies for communicators, 2004
Description 1 online resource : illustrations.
Frequency Updated irregularly.
Note "Information Strategies for Communicators was originally published in print as Behind the Message: Information Strategies for Communicators in 2004. The authors regained the copyright for this content which has been edited and updated in this new edition. This edition is produced by the University of Minnesota Libraries Publishing through the eLearning Support Initiative. Authors retain ownership of their content, which is made available under the terms of a Creative Commons Attribution license (CC BY 4)"--Page iv, 2015 edition.
Summary "Written by two nationally recognized experts in information strategy, this book leads students step-by-step through the information search and evaluation process for news and strategic communication message production. The book includes a conceptual model of the information strategy process, case studies to illustrate the process in action, and links to current examples throughout."--Open Textbook Library.
System Details Mode of access: World Wide Web.
Note This bibliographic record is available under the Creative Commons CC0 "No Rights Reserved" license.
Online version, 2015 edition; title from PDF (viewed on July 19, 2016).
Contents Lesson 1. Personal / Professional Skills of Successful Communicators -- Lesson 2. Information Strategy Process and the Needs of Communicators -- Lesson 3. Question Analysis: From Assignment to Message -- Lesson 4. Question Analysis: Who's the Audience? -- Lesson 5. Question Analysis: What's the Topic?
ISBN 9781946135025 (ebook)
194613502X (ebook)
OCLC # 953732577