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Author Gravells, Jane,
Title Semiotics and verbal texts : how the news media construct a crisis / Jane Gravells.
Imprint London : Palgrave Macmillan, [2017]

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Series Postdisciplinary Studies in Discourse
Postdisciplinary studies in discourse.
Subject Mass media -- Semiotics.
Journalism -- Semiotics.
Description 1 online resource (xvii, 272 pages) : illustrations.
Bibliography Note Includes bibliographical references (pages 249-264) and index.
Contents Researching the representation of a crisis -- Semiotic discourse analysis -- Theoretical foundations -- Data collection and research principles -- A Barthesian analysis of the BP data in four stages -- Stage 1: contextualisation of the BP texts -- Stage 2: preliminary analysis of the BP texts -- Stage 3: a depth analysis at the level of the sign -- Stage 3: a depth analysis at the level of the code -- Stage 3: a depth analysis at the level of mythic meanings -- Stage 3: a depth analysis at the level of ideology -- Stage 4: a holistic analysis of a single text -- Theoretical foundations -- A peircean interpretation of the BP data -- Other events, other contexts.
Summary This book offers an innovative approach to analysing written texts, grounded in principles of semiotics. Envisaging whole news media representations as 'signs', and using the real-world example of the BP Deepwater Horizon crisis, the author demonstrates how business crises are constructed through language. Gravells identifies patterns of language which show a progression from one kind of 'current news' representation to a different kind of coverage. This coverage positions the crisis as having symbolic and conventional meaning within varied social contexts, including the arts, business and the environment. Using a wealth of examples from the BP story to illustrate her practical research approach, Gravells draws 'language maps' of different phases of the crisis representation, showing how an early 'iconic' phase of representation moves through an 'indexical' to a 'symbolic' phase, and projects a return to a 'naturalised icon'.
ISBN 9781137587503 (electronic bk.)
1137587504 (electronic bk.)
9781137587480 (paperback)
1137587482 (paperback)
ISBN/ISSN 10.1057/978-1-137-58750-3
OCLC # 967683001
Additional Format Print version: Gravells, Jane. Semiotics and verbal texts. London : Palgrave Macmillan, [2017] 9781137587480 (DLC) 2016959556 (OCoLC)952383977